Current POS Evaluation

Market Analysis

Salons are increasingly adopting POS systems to streamline operations, enhance customer experience, and improve business efficiency.

There is a growing preference for mobile-compatible POS systems, allowing beauticians to manage appointments and payments on-the-go.

There is an opportunity to develop an in-house POS application that caters to the specific needs of older, Spanish-speaking beauticians, offering customization options and intuitive interfaces.

By targeting a niche demographic, the in-house POS application can differentiate itself from competitors and attract users seeking tailored solutions for their salon businesses..

Competitive Analysis

User Interviews

Define Findings

User Persona

• Stage 2: Ideation

• App Navigation
  I developed the user and task flow for the Beautician POS, which focuses on streamlining salon management tasks for beauticians like Maria. The flow ensures a seamless and intuitive experience for Maria, allowing her to focus on providing exceptional service without being hindered by complex navigation.
  
  Lo-fi Wireframes
  After defining the main user tasks and flow for the Beautician POS, I proceeded to create the initial set of lo-fi wireframes to conduct preliminary testing with users. These wireframes aimed to gather initial feedback and iterate on the design before progressing to high-fidelity prototyping. The first round of testing led to a couple of iterations, including making event information more prominent, adjusting image placement to guide users towards signup, and updating event info hierarchy to highlight critical details. These iterations helped improve the clarity and usability of the POS app interface, ensuring a more effective user experience for beauticians like Maria.

Stage 3: Testing

• Based on the feedback from initial usability test, I created hi-fi wireframes and a prototype.

Usability Testing

• Here are the key findings from the usability testing:
  • Users expressed frustration with the complexity of accessing resident's preferences and service history, affecting their ability to provide personalized services
  Fix: Implemented a streamlined client profile interface with quick access to appointment history and customizable service preferences
  • Beauticians highlighted the importance of having a comprehensive reporting feature to track salon performance and analyze trends.
  Fix: Enhanced the reporting module with customizable analytics dashboards, allowing beauticians to generate detailed reports on revenue, client retention, and popular services, aiding in informed decision-making and business growth.
  ‍• Users identified a need for seamless integration with popular accounting software to streamline financial management tasks.
  Fix: integrated the POS system with accounting software QuickBooks , enabling automatic synchronization of transaction data and simplifying accounting processes for beauticians.

Stage 4: Results

Streamlined Operations

The new POS system simplifies appointment scheduling, and payment processing, allowing beauticians to focus more on delivering quality services to their clients.

Enhanced Customer Experience

With features such as client profiles and real-time updates, beauticians can provide tailored services that meet the unique needs and preferences of their clientele.

Improved Efficiency

The integration of intuitive navigation, customizable dashboards, and comprehensive reporting tools enables beauticians to optimize salon workflows and make informed business decisions.

Business Growth

By providing beauticians with the tools they need to manage their salons effectively, the POS system contributes to increased productivity, profitability, and overall business success.